R. Vijay Anand and V. Ramesh, Executive Directors, City Union Bank and SalarySe team of Mohit Gorisariya, Saumeet Nanda and Piyush Bagaria, Co-founders, SalarySe, at the launch of a salaried focused credit card in Chennai.
| Photo Credit:
Photo : Bijoy Ghosh
City Union Bank on Monday partnered with financial wellbeing platform SalarySe to launch the Level Up Credit Card, a credit card built exclusively for salaried individuals and powered by Credit on UPI technology.
“Aligned with the Reserve Bank of India’s vision to promote a cashless economy, the card is engineered to reward real-life spending patterns of working professionals through everyday UPI payments, online transactions, essential monthly bills and in-store purchases,” the companies said in a statement.
“Salary Day Bonus”
The Level Up Credit Card introduces a “Salary Day Bonus” feature, offering up to 37.5 per cent rewards on salary disbursement days, enabling employees to maximise returns on essential expenses coinciding with payroll cycles. Unlike conventional credit cards that concentrate rewards on select use cases, this offering integrates credit into the UPI ecosystem while maintaining credit access through employer-linked payroll verification.
The collaboration leverages SalarySe’s salary-powered financial infrastructure with City Union Bank’s trust and regulatory framework. Users can gain direct access to revolving credit lines within everyday UPI transactions, eliminating the need for standalone loan applications.
“Salaried individuals form the backbone of India’s consumption economy, and this collaboration with Salary Se aligns perfectly with our commitment to expand digital inclusion while encouraging disciplined credit usage,” Vijay Anandh R, Executive Director, City Union Bank, said.
Mohit Gorisariya, Co-founder of SalarySe, said, “With Credit-on-UPI, rewards designed around real life, luxury benefits like lounge access & lower forex markup and predictable financial flexibility, this product simplifies money for millions of working professionals and elevate their lifestyle.” Unlike conventional credit cards that concentrate rewards on select use cases, this offering integrates credit into the UPI ecosystem while maintaining credit access through employer-linked payroll verification.
The collaboration leverages SalarySe’s salary-powered financial infrastructure with City Union Bank’s trust and regulatory framework.
Users can gain direct access to revolving credit lines within everyday UPI transactions, eliminating the need for standalone loan applications.
“Salaried individuals form the backbone of India’s consumption economy, and this collaboration with Salary Se aligns perfectly with our commitment to expand digital inclusion while encouraging disciplined credit usage,” Vijay Anandh R, Executive Director, City Union Bank, said.
Published on December 8, 2025
