Amar Mysore, Executive Director, Brigade Enterprises Limited

Bengaluru-based Brigade Enterprises is sharpening its push in Hyderbad investing on infrastructure-led growth, GCC demand and strong end-user housing demand to scale its presence.

Elaborating the on the strategy, Amar Mysore, Executive Director, exclusively told businessline that connectivity improvements are reshaping the city’s growth corridors.

“The Outer Ring Road has actually changed the game for Hyderabad. There are at least three well-connected roads to the international airport, which makes a big difference,” he said.

The company has announced its plans to expand its Hyderabad development footprint to about 10.5 million sq ft by FY27, spanning completed projects, ongoing construction, and upcoming launches through FY28.

The plan includes 3.5 million sq ft of new residential space, including developments in Neopolis and Secunderabad, while the company continues to pursue land partnerships following its recent Neopolis acquisition.

The developer is also scaling commercial and flexible workspace offerings, with its Buzzworks platform planning to triple capacity from about 2,000 seats amid rising demand from Global Capability Centres (GCCs) setting up operations in the city.

Its flagship mixed-use project, Brigade Gateway Hyderabad, has seen strong traction. “We’re seeing a lot of velocity… the first tower launched in October 2024 sold out within a month,” Mysore said. More than 60% of the residential inventory has already been sold, while foundation work for the integrated commercial tower is underway.

Mysore emphasised that demand remains driven by genuine homebuyers rather than investors. “The demand we are seeing is end-user driven, these are people who want to live there, not investors looking to flip,” he said. Early buyers have seen about 25 per cent appreciation within a year, reinforcing confidence.

Beyond residential and office assets, Brigade is developing a 6.5 lakh sq ft Orion Mall and a 300-key InterContinental hotel, while evaluating additional retail and hospitality opportunities. While Bengaluru retains a talent advantage, Mysore said Hyderabad is catching up quickly.

Published on February 22, 2026



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