Bank of Baroda (BoB) has unveiled “bob SAMVAD”, an AI-powered multilingual conversational platform aimed at transforming customer interactions at its branches.
Designed to eliminate language barriers, the industry-first platform enables customers and branch staff to communicate seamlessly with each other in their preferred language, according to a PIB statement issued on behalf of the Ministry of Finance.
Developed entirely in-house, bob SAMVAD leverages AI-driven speech and language technologies to enable real-time, low-latency, two-way communication across 22 languages, ensuring contextual accuracy and natural fluency, while embracing India’s linguistic diversity, it added.
In the first phase, bob SAMVAD will be rolled out across 250 branches in Tamil Nadu, Karnataka, Telangana, Andhra Pradesh and Maharashtra. This will be followed by a phased, large-scale deployment across the bank’s branch network.
“At the service counter, the application enables seamless communication between customers and branch staff, even if they speak different languages. Customers can speak or input their queries in their preferred language, which are instantly translated into the staff member’s chosen language, and vice versa, facilitating smooth, real-time conversations, ensuring accurate understanding and efficient service delivery,” according to the statement.
The interaction is displayed as text on the screen, with an optional voice mode that converts text into speech, for customers who prefer audio over reading – making it fully accessible for everyone.
M. Nagaraju, Secretary, Department of Financial Services, said bob SAMVAD will promote inclusive & accessible service delivery and help improve customer service at branches.
Debadatta Chand, Managing Director & CEO, BoB, said, with bob SAMVAD, the bank is leveraging AI to make its branches more inclusive and customer-friendly by enabling seamless real-time conversations in local languages.
Published on April 7, 2026
