How the feature works
The AI responds using information from product listings, customer reviews and other publicly available data. Once the response is delivered, the audio resumes without interruption.
A key element is contextual understanding. The AI avoids repeating information already covered in the summary and instead builds on it, offering more relevant details. Users can also ask follow-up questions, shaping the conversation based on their needs.
Technology behind the feature
Amazon said the system uses multiple AI technologies. Each product summary begins with an AI-generated script. When a user asks a question, the script updates in real time to include the response.
Availability
The feature is integrated into “Hear the highlights”, which provides short audio summaries of products on the Amazon Shopping app. These summaries are generated using product details, customer reviews and information from across the web.
Currently, the feature is available to users in the United States and is being expanded to more products.
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How to use ‘Join the chat’ -
Open the Amazon Shopping app and go to a product page -
Tap the “Hear the highlights” button below the product image -
Play the audio summary -
Tap the raised-hand icon to “Join the chat” -
Type a question or use voice input -
Continue listening as the audio resumes after the response
