Apple to sell ad space for TV+ next year during sports league : Report

by Hansraj Agrawal | Oct 13, 2022 | Technology

Tech giant Apple is reportedly discussing with media agency and network executives about the possibility of selling advertising space on its Apple TV+ streaming service, maybe as early as next year.

The tech giant’s advertising chief Todd Teresi has led meetings with holding company executives to sell video advertising space, citing DigiDay, MacRumors reported.

Citing an anonymous source, the report claims Apple has not asked one agency’s network to put aside client dollars in the fourth quarter, suggesting the ad time could be available in early 2023.

As per the report, Apple is aiming to triple its ad revenue from $4 billion per year to double-digit figures by expanding its advertising to more apps and services, and Apple executives see TV+ as having untapped potential.

Currently, the company’s advertising spots are spread over display ads in its News and Stocks apps, as well as for apps in the App Store, across iPhone, iPad and Mac.

Apple also already generates revenue on Apple TV+ with commercials during MLB Friday Night Baseball streams, although those spots are sold by MLB, the report said.

In 2023, it will be the exclusive home of Major League Soccer for the next 10 years, with ad space and sponsorship deals shared by both Apple and MLS.

In May, it was reported that Apple’s senior vice president of services Eddy Cue had restructured services management to focus more on streaming and advertising.

–IANS

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(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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Samsung unveils One UI 5 for Galaxy, expanded collaboration with Google

by Hansraj Agrawal | Oct 13, 2022 | Technology

Samsung on Thursday showcased its latest updates to software and services at an annual tech conference, which it said were aimed at improving overall user experience through technology innovations.

At the Samsung Developer Conference (SDC) 2022 in San Francisco, the South Korean tech giant unveiled the upgraded, new user interface One UI 5 for its Galaxy products and a vision for a more connected home life, partly through expanded partnership with Google.

Samsung said the One UI 5 platform comes with new features for more personalized experiences, such as the new security and privacy dashboard that enables users to customize personal privacy settings by scanning vulnerabilities and recommending security updates.

It also comes with custom-built Modes and Routines and a Dynamic Lock screen that displays multiple visuals on Galaxy devices, reports Yonhap news agency.

Samsung’s Bixby, the voice assistant platform, has improved to answer calls on users’ behalf or share typed messages with the caller, according to the company.

Samsung said it would continue its efforts to provide “calm technology” by seamlessly connecting electronic devices.

Calm technology refers to a type of technology that requires minimal attention and work from users.

In early September, Samsung vowed to popularise its home automation platform, SmartThings, this year, in a bid to help provide a more connected and sustainable home life.

SmartThings is Samsung’s software to connect and control home appliances, with more than 230 million users worldwide.

By the end of next year, Samsung plans to make all of its home appliances Wi-Fi enabled and allow home devices from 13 different brands that belong to the Home Connectivity Alliance (HCA) to be connected and controlled.

Samsung also said it has expanded partnership with Google to remove challenges facing homeowners who use multi, different smart home platforms.

The two tech companies will release a multi-admin feature in the coming weeks that makes it easier for users to connect devices on different ecosystems and control Matter-enabled devices through SmartThings or Google Home apps on Android.

‘Matter’ is an open standard for smart home technology that enables users to set up their device with their favourite platforms and ecosystems without changing hardware or software, according to Google.

–IANS

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(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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Only OTT communication players to be regulated under new telecom bill: Rpt

by Hansraj Agrawal | Oct 13, 2022 | Technology

Under the proposed telecom bill, the Department of Telecommunications (DoT) may only regulate over-the-top (OTT) communication players like WhatsApp, Google Meet, and Telegram. It may not regulate the platforms that offer content like Netflix and Amazon Prime or that offer e-commerce services, a report by Economic Times (ET) said.

The report further quoted officials as saying that the regulation will focus on the security perspective and not on revenue-raising measures like licence fees. The aim is not to hurt the growth of these platforms.

The central government has put up the telecom bill for public consultation. Several experts had expressed confusion in understanding the meaning of “OTT communication services”. Several other issues will be addressed soon, officials said.

There were several concerns that non-communication OTT players such as food aggregators and streaming services might be subject to licensing and regulation by the telecom department.

Any two-way communication between an app and its users will be considered as telecom services and may be regulated, ET report said. Customer support operations for an app are a case in point.

If the OTT communication services are brought under the ambit of telecom services, companies will be required to do the know-your-customer (KYC) verification of their users. This is a regular process for telecom operators like Jio, Airtel and Vi.

“Distinction between a voice and data call has disappeared. KYC needs to be done for all the platforms and the services have to come under the same law,” Ashwini Vaishnaw, union minister for electronics and information technology said in September.

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Fifth beta of watchOS 9.1 released by Apple for developer testing

by Hansraj Agrawal | Oct 13, 2022 | Technology

Tech giant Apple has released the fifth beta of watchOS 9.1 for developer testing.

According to AppleInsider, the latest builds can be downloaded by developers taking part in the beta-testing programme via the Apple Developer Center, or as an over-the-air update for any hardware already running the beta builds.

Public beta versions of the releases generally arrive a short while after their developer counterparts, available through the Apple Beta Software Program website.

The fifth beta of watchOS 9.1 arrives a week after the fourth, separately from the rest of the beta releases. Apple already released the latest betas for iOS 16.1, iPadOS 16.1, tvOS 16.1, and macOS Ventura on October 11.

The fourth watchOS 9.1 build number is 20S5072a, in place of 20S5063c.

The report does not indicate any new user-facing features. The update addresses bug fixes and other improvements.

As per the report, Apple strongly advises users not to install beta operating systems, or beta software in general, on “mission-critical” or primary devices, as there is the chance of issues that could result in data loss.

Testers should instead use secondary or non-essential hardware and make sure they have sufficient backups of their important data at all times.

–IANS

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(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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Lufthansa airline takes ‘U-turn,’ allows Apple AirTags on flights

by Hansraj Agrawal | Oct 13, 2022 | Technology

After banning AirTags on its flights, German flag carrier Lufthansa has confirmed that it will now allow Apple’s device on the flight.

The airline on Twitter confirmed that “these devices are allowed on Lufthansa flights”.

“The German Aviation Authorities (Luftfahrtbundesamt) confirmed today, that they share our risk assessment, that tracking devices with very low battery and transmission power in checked luggage do not pose a safety risk. With that these devices are allowed on Lufthansa flights,” the airline tweeted.

Last week, Lufthansa banned AirTags from luggage by calling them a danger to flights. However, the regulation of the airline cited no such thing.

Following initial reports in German media, the airline’s Twitter account was asked to confirm that a ban was in place.

In one tweet, Lufthansa wrote: “Banning activated AirTags from luggage as they are classified as dangerous and need to be turned off.”

Pressed further on the classification, the carrier claimed: “According to International Civilian Aviation Organisation (ICAO) guidelines, baggage trackers are subject to the dangerous goods regulations.”

–IANS

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(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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Google allows Donald Trump’s app Truth Social on Play Store: Report

by Hansraj Agrawal | Oct 13, 2022 | Technology

Former President Donald Trump’s social media app Truth Social is now available for download on the Google Play Store, as per The Verge.

The outlet has shared that Truth Social, which was banned by Google over “insufficient” content moderation policies, offers a Twitter-like social experience and markets itself as a platform that “encourages an open, free, and honest global conversation.”

Before attempting to launch on the Google Play Store, Trump’s social media app first launched on the Apple App Store in February.

According to The Verge, in a statement, Google said that apps on the Google Play Store are permitted as long as they “comply with our developer guidelines. This includes the requirement to effectively moderate user-generated content and remove objectionable posts such as those that incite violence.”

The company added that Truth Social has agreed to enforce the moderation measures on user-generated content that Google requires.

Previously, after issuing a ban following the Capitol riots, Google had also reinstated Parler, a similarly focused app.

Apart from policy violations that initially prevented its app launch on Android, the Trump Media and Technology Group (TMTG) owned Truth Social has also been facing financial issues related to its repeatedly delayed SPAC, as per The Verge.

The outlet reported that Digital World Acquisition Corp, the shell company set to merge with TMTG and take it public, delayed the process and has now scheduled its shareholder vote on November 3.

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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